During the second day of the NFL Draft on Friday, April 25, the Wisconsin Interscholastic Athletic Association (WIAA) held ...

NIL spending is expected to grow exponentially in college basketball next season, and this legendary ESPN analyst isn't too ...

To play or not play? That is the question for college football coaches considering spring games in this new era of college ...

College football superstar Shedeur Sanders fell deep into the 2025 NFL Draft, and it certainly cost him quite a bit of money.

In a 293-108 vote, representatives of WIAA member schools approved an NIL provision at the organization’s annual meeting in ...

In a transformative shift that could redefine the structure of college athletics, the University of Kentucky has become the ...

One perk of NIL deals is that more college athletes are staying in school instead of going professional immediately, ...

The University of Arkansas NIL collective has retained Rogers-based attorney Tom Mars to collect damages from freshman ...

The potential to profit off their name, image and likeness away from the sport both intrigues and concerns athletes heading ...

Athletes in non-revenue sports experience a more laid-back version of NIL than football and basketball players.