The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...

How often is Coke mentioned in some of the most famous works of literature? Now you can see. A new ad from the Coca-Cola Co.

Share a Coke' saw the Coca-Cola logo replaced by first names – which, as you might expect, drove countless people to search for their own or that of their friends – because not even the best ...

Coca-Cola has launched its new “Classic” campaign, celebrating the brand’s presence in some of the world’s most beloved books ...

Coca-Cola is reviving its iconic “Share a Coke ... s bottles and cans into personalized keepsakes and replacing the logo with popular first names. Now, as Gen Z seeks out more authentic ...

Coca-Cola is bringing back its anticipated "Share a Coke" campaign, tailored for today’s new generation of consumers and ...

Share a Coke first launched in Australia in 2011, replacing the iconic Coca-Cola logo with personalised names and returned in 2019 and 2020 Now in 2025, Share a Coke is back once again.

‘Classic’ replaces the word ‘Coca-Cola’ or ‘Coke’ with the brand’s signature red logo in excerpts pulled from original novels by authors such as Stephen King, JG Ballard and VS Naipau ...

The campaign, which Coca-Cola calls “legendary”, involved the brand swapping out its logo for personalised names in its signature typeface. The campaign was credited with boosting Coca-Cola’s sales.