Castore, a U.K.-based performance brand for global sports teams, on Tuesday revealed a multiyear partnership with BWT Alpine ...

F1's fashion silly season moved into top gear on Tuesday with Alpine switching to Castore while Mercedes brought Adidas back ...

The Castore performance sportswear brand has expanded its presence in the motorsport sector through a landmark partnership ...

After Mercedes announced earlier on Tuesday that they would sign a huge deal with adidas, bringing in the German brand as ...

Israel is considering limiting humanitarian aid to Gaza after Donald Trump comes into office later this month in a bid to ...

Over the summer, it was reported that the Swiss watchmaker was gunning to become the motor-racing competition’s official ...

The 2025 season was already going to be a year of transition for the Mercedes Formula 1 team. With longtime championship ...

It has been more than 55 years since TAG Heuer first slapped its logo across the hood of Jo Siffert’s Lotus 49B, but finally, ...

Last year, the French Formula 1 team BWT Alpine secured a €200 million ... Working Software in Television™," became Alpine's official Performance TV Sponsor. This multi-year collaboration ...

Cape Town may host a Formula 1 race in the future, with proposals suggesting that a site previously used by Formula E be used ...

Formula 1 has officially confirmed the return of TAG Heuer as its Official Timekeeper starting in the 2025 season.

TAG Heuer will be the Official Timekeeper of Formula 1 in 2025 ✓ Jorg takes a closer look at the history of TAG Heuer and F1 ...