EssenceMediacom, under the new mandate will spearhead the full-funnel media strategy, planning, and execution across ...

FanCode has entered into a five-year partnership with LALIGA to exclusively broadcast LALIGA EA Sports and LALIGA Hypermotion ...

The company is diversifying its content to cater to changing audience preferences while maintaining its storytelling heritage ...

The agency will manage the brand’s traditional and digital media mandates, helping Zouk scale its presence across key ...

In line with this partnership, the company has unveiled a 360-degree marketing campaign 'The Space You Deserve. The Luxury You Desire'.

AI isn’t a creative director’s nemesis. It’s a creative director’s biggest ally – a super talented team member. One of AI’s ...

The India-Pakistan conflict was not the ideal time for brands to attempt any bold statements. One direct-to-consumer brand ...

From disappearing elephants to laukis launching release dates — Prime Video’s marketing magic, explained by the Director & ...

After spending seven and a half years at Schbang, a digital ad and marketing agency, its head of business, Sushant H ...

The Board of Control for Cricket in India (BCCI) is “looking at the possibility of starting the suspended Indian Premier ...

Nikita Saxena has been appointed as the Head of Digital Marketing at JSW Steel. Before joining JSW Steel, Saxena served as ...

In his new role, Suri will be responsible for strengthening the human capital and enhancing the overall capabilities of the ...