EssenceMediacom, under the new mandate will spearhead the full-funnel media strategy, planning, and execution across ...

The company is diversifying its content to cater to changing audience preferences while maintaining its storytelling heritage ...

FanCode has entered into a five-year partnership with LALIGA to exclusively broadcast LALIGA EA Sports and LALIGA Hypermotion ...

The agency will manage the brand’s traditional and digital media mandates, helping Zouk scale its presence across key ...

From disappearing elephants to laukis launching release dates — Prime Video’s marketing magic, explained by the Director & ...

The India-Pakistan conflict was not the ideal time for brands to attempt any bold statements. One direct-to-consumer brand ...

AI isn’t a creative director’s nemesis. It’s a creative director’s biggest ally – a super talented team member. One of AI’s ...

After spending seven and a half years at Schbang, a digital ad and marketing agency, its head of business, Sushant H ...